This report is informed by the largest survey of Canadian employees to date (66,000) on the connection between their levels of engagement with their workplace and their employer’s commitments to community. The findings provide undeniable proof of increased benefits to business and tangible ways to create a corporate community investment program that improves employee engagement in their workplace.
Supported by other Canadian and global research, it is clear that now, more than ever that employees are demanding a workplace committed to community and an opportunity to participate in and be supported by that commitment.
Never has this been more critical for employers
Why does this information matter to employers? Because employee engagement is the top issue on the minds of business leaders4. It is the extent to which employees feel passionate about their jobs, are committed to the organization, and put discretionary effort into their work. The findings in this report are the business case for investing in the infrastructure and other resources that create a community program that employees feel good about.
Better for people. Better for business. Better for the world.
Employees who are given the chance to engage in social and environmental impact programs as part of their work life feel their work has meaning, encouraging them to bring their best effort to work and build a long-term career with the organization. It also exposes them to new perspectives as well as the social and environmental determinants affecting the world around them. It provides opportunity to increase their empathy, their skills and an appreciation of their ability to be changemakers through their work and other personal actions.
All of this adds up to an enormous opportunity for employers to change the world, with the help of their employees, while creating business value through improved employee engagement in their workplaces.
Download a full copy of the report here.
Volunteer Canada provides national leadership and expertise on volunteer engagement to increase the participation, quality, and diversity of volunteer experiences. Since 1977, we have collaborated closely with volunteer centres, businesses, non-profit organizations, government and educational institutions to promote and broaden volunteering. Our programs, research, training, tools, resources and national initiatives provide leadership on issues and trends in Canada’s volunteer landscape. Visit us at www.volunteer.ca or find us on Twitter at @VolunteerCanada.
Great Place to Work® (GPTW) is the global authority on high-trust, high-performance workplace cultures. Through proprietary assessment tools, advisory services, and certification programs, GPTW recognizes the world’s Best WorkplacesTM in a series of national lists including those published by The Globe & Mail (Canada) and Fortune magazine (USA). Great Place to Work® provides the benchmarks, framework, and expertise needed to create, sustain, and recognize outstanding workplace cultures. Visit us at www.greatplacetowork.ca or find us on Twitter at @GPTW_Canada.
The companies of the Corporate Council on Volunteering (CCOV) work collaboratively to deliver strong leadership in the area of corporate citizenship in Canada, particularly in employee community engagement. Going beyond volunteering to look at corporate community engagement more broadly, this leadership group brings together diverse and talented company representatives to: learn together in a supportive peer environment; benefit from Volunteer Canada’s experience and consultation services; generate and promote thought-leadership on corporate community engagement practices; and support Volunteer Canada’s mission.
The partners would like to thank the following CCOV companies for their financial support in the creation of this research report: CIBC, Deloitte Canada, RBC, Symcor, TD Bank.
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