Picture this: a person is so outraged by a company’s actions that instead of writing a complaint, they write a cheque – to a charity that stands in direct opposition. Their donation isn’t just about doing good. It’s about making a point.

This is the world of retributive philanthropy, a form of giving where justice and punishment, not generosity, is the driving force. And thanks to new research by Ivey PhD ’25 candidate, Ethan Milne, we’re beginning to understand just how powerful – and personal – this kind of giving can be.

Read the full article: https://www.ivey.uwo.ca/impact/watch/2025/06/giving-back-or-getting-back-the-rise-of-retributive-philanthropy/