Online fundraising growing, social media programs lag

publication date: May 3, 2011

The 2011 eNonprofits Benchmarks Study out of Washington D.C. reports that data from 40 participating nonprofits indicates online fundraising success in 2010 with a 10% increase in dollars raised online from the previous year.  Also significant for this study was a finding that for every 1,000 email list subscribers, participating nonprofits had just 110 Facebook users and 19 Twitter followers.

The full eNonprofits Benchmarks Study, conducted by M+R Strategic Services and NTEN, can be found at:

Like this article?  Join our mailing list for more great information!

Copyright © 2011-Current, The Hilborn Group Ltd. All rights reserved.

Free Fundraising Newsletter
Join Our Mailing List